(COLORADO) — The Downton Partnership has launched a 19-month pilot program to drive economic development in Downtown Colorado Springs.

The pilot program aims to drive economic development in Downtown Colorado Springs by improving safety, cleanliness, and the overall experience for businesses, residents, and visitors. The program plans to increase foot traffic, attract private investment, support local businesses, and generate long-term economic growth for the city and region.

“This program is a direct response to what we’ve been hearing from our businesses: the need for a more consistent, inviting, and welcoming environment to support customers and employees,” said Chelsea Gondeck, Interim CEO. “When people feel good about being here, they stay longer, spend more, and come back. This initiative lays the groundwork for sustained business success and long-term investment in the heart of our city.”

The program is a proactive, holistic model integrating three main strategies:

Welcoming and knowledgeable Ambassadors to assist and guide visitors during peak tourist time, as well as provide eyes on the streets to coordinate with other resources to address issues in a timely manner.

Expanded supplemental private security to increase visibility and coverage throughout the greater Downtown area in the early mornings.

Outreach personnel dedicated to the Downtown area who are focused on addressing homelessness and behavioral health in coordination with public safety and service providers.

The effort aims to create a cleaner, safer, and more connected Downtown environment. The program will be continuously evaluated and refined to identify the most effective strategies for addressing the increasing challenges related to public safety, homelessness, and cleanliness.